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Local SEO – do I need it? Is it important?

In short, yes, everyone needs to be doing local SEO (search engine optimisation).  Since Google updated their local algorithm over 18 months ago, local search is still a big part of what happens on Google and other engines like, Bing & Yahoo. Sure there is a cost to this for businesses in terms of achievingContinue reading “Local SEO – do I need it? Is it important?”

Did you know? Five key SEO facts and figures.

SEO (Search engine optimisation) is important for any business who wants or needs traffic to their website. Whether you are a full e-commerce site or whether you are driving traffic. To influence them to purchase a product or service. It is essential that your website has a solid grounding in SEO or a plan aroundContinue reading “Did you know? Five key SEO facts and figures.”

Top 6 digital marketing tips to support you when you reopen your retail business, restaurant, pub bar, or coffee shop.

Here are six marketing tips and advice to ensure a smooth re-opening and getting your digital presence to help support your physical re-opening. With the government announcing that non-essential retailers can open from the 15th June.  Also the hospitality and leisure industry open from the 4th July with some restrictions. The remainder gyms, sports centres,Continue reading “Top 6 digital marketing tips to support you when you reopen your retail business, restaurant, pub bar, or coffee shop.”

SEO – What is it? Why do I need it? Who needs it most?

What is SEO? SEO & Local SEO are vital ingredients for a small business to get any level of long lasting success online. Search engine optimisation (SEO), is a digital marketing strategy. It gets your business found easier on the internet.  It is a key strategy that will help your website rank higher on theContinue reading “SEO – What is it? Why do I need it? Who needs it most?”

5 More marketing tips to help during a time of crisis.

After the first 5 tips on digital marketing in a crisis, here are 5 more! After the first 5 tips of digital marketing in a crisis, here are 5 more! These are slightly more in depth and require some knowledge of marketing and digital elements to implement. As with lots of the recent content, thereContinue reading “5 More marketing tips to help during a time of crisis.”

5 Effective digital marketing strategies in a time of crisis.

5 Effective digital marketing strategies in a time of crisis The Coronavirus outbreak in the UK has had a major effect on the business sector and every industry. Companies have been forced to shut down offices, factories and having to sort work-from-home arrangements for employees.  Some have had to resort to simply running with aContinue reading “5 Effective digital marketing strategies in a time of crisis.”

6 Quick wins for any business targeting the B2B market

Make a habit, boost your business Targeting the B2B market is only slightly different to marketing direct to consumers. Apparently it takes 3 weeks or 21 days to form a habit. Use this Corona down time to start a good habit for your business. Here are six quick wins that will help any business ifContinue reading “6 Quick wins for any business targeting the B2B market”

10 Digital Marketing ideas for small business & sole traders.

Ideas for digital marketing might not be top of your list right now. We currently find ourselves in a very unique situation. Whether that is on a personal level or on a business level.  The world is facing a very serious challenge with the spread of the coronavirus (COVID-19). However, there is always hope, andContinue reading “10 Digital Marketing ideas for small business & sole traders.”

Tips for small business during lockdown & as things return to normal.

Small business have been massively affected by the COVID-19 outbreak and many have and will continue to struggle as we come out of this lockdown period. Here are a few tips for small businesses and sole traders to help navigate this tricky period. Stay Calm Easy to say, harder to do.  The current situation willContinue reading “Tips for small business during lockdown & as things return to normal.”

5 Free Marketing tips for a small business, sole trader or self employed.

Free marketing tips might not be top of your agenda right now. However, these tips will be useful now or anytime in the future. The current situation caused by the coronavirus has left many small businesses, with severely reduced work and income. Directly impacting and creating cashflow issues. So if your cash flow is severelyContinue reading “5 Free Marketing tips for a small business, sole trader or self employed.”

Top 5 tips for a successful online presence

There is so much to marketing and promotion online these days. Whether you are an online retailer or whether you are a traditional crafts or tradesman a digital presence, and a good one is absolutely essential. So what can you do to ensure you maintain and improve your online presence? Regular content/updates/posts Search engines, particularlyContinue reading “Top 5 tips for a successful online presence”