NR Fitness

Sector

Health & Fitness

Category :

Google Ads, Lead Generation Strategy

The Challenge

NR Fitness wanted to increase membership leads for their Thetford and Great Yarmouth clubs through Google Ads.

Our Approach

We built separate Google Ads campaigns for each location, with tightly matched keyword groups, localised ad copy, and custom landing pages that focused on benefits, classes, and offers.

The Outcome

Cost-per-lead was reduced significantly, and conversion rates improved. Both locations saw increased enquiry levels within the first month, and remarketing campaigns supported retention.

Blue Space Media